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Digital Marketing Apprentice at Rentokil Initial in Camberley

Job Description

Company Overview
Rentokil Initial is one of the largest business services companies in the world, operating in the major economies of Europe, North America, Asia Pacific and Africa. The company has some 31,000 employees providing a variety of support services in 67 countries. The global group provides a range of services including pest control, washroom hygiene and workwear services.
Within the UK we have seven businesses and our digital marketing team own the websites, social media channels and enquiry models, with our key goals being enquiry generation & brand awareness for each of our businesses.

As a Digital Marketing Apprentice you will be a part of the UK & Rest of World Digital Marketing team, supporting them with:
– Writing & editing online content
– Conducting keyword research
– Analysing google analytics and sharing insight
– Compiling local online competitor intelligence
– Rolling out new websites within our region
– Identifying ways of repurposing existing content
– Updating & posting in our various social media channels

Role Description
As a Digital Marketing Apprentice you will learn to / be supported to:
– Identify business-specific target audiences
– Create relevant & appropriate content for your audience (page content, infographics etc)
– Understand customer user journeys
– Develop design skills in terms of page design / site design / infographic design
– Source images
– Manipulate / edit images for different purposes
– Develop content for different social media channels
– Run reports from google analytics, interpret the results and work out how to apply the findings
– Keyword analysis for businesses & compare to local competitor performance
– Adjust writing style depending on the business and target audience
– Edit and manage the photographic image library
– Create logo files
As a Digital Marketing Apprentice you will also need to provide general support within the digital team, including:
– Some admin duties
– Monthly reporting on website performance and effectiveness
– Providing additional support to colleagues for certain projects where required
To be successful, we’re looking for somebody who has the following skills:

a) General
– Has a positive, friendly, “can do” attitude
– Can multi-task
– Has some copywriting skills
– Is able to work well within a team and proactively support others
– Has a high attention to detail
– Has a very good level of written and spoken English
– Works well with deadlines & has good organisational skills
– Is hardworking, punctual & reliable
– Has some experience of social media
– Is keen to learn & develop new skills / knowledge
– Is a self-starter & has an ability to work with minimum supervision
– Is keen to take ownership & responsibility for their work & the associated results
– Can be flexible & adapt their working to a rapidly growing & changing work environment
b) Technical
– Good MS Office skills (particularly Excel & Powerpoint)
– Some experience in blogging
– Practical experience of html would be beneficial, as well as some familiarity with web design & UX
– An understanding of content management systems
– Working knowledge of publishing software such as Photoshop & InDesign

Location: River Bank Meadows Business Park,1 Station Approach, Blackwater, Camberley, Surrey, GU17 9AB

Job Categories: London. Job Types: Digital Marketing. Salaries: £10920. PA

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